Community Marketing for B2B Technology Companies

Capture Mindshare That Matters

Deals are revenue. Leads are just noise. It's time to stop wasting budget on vanity metrics — fill your funnel from the bottom up with B2B community marketing.

Turn your professional network into a growth engine: Co-create the kind of content buyers actually care about, make powerful connections, and start conversations with the people who matter.

Get started

Turn your professional network into a growth engine: Co-create content buyers actually care about, make powerful connections, and start conversations with the people who matter.

It's time to stop wasting your marketing budget on vanity metrics and start building genuine relationships that turn into business opportunities.

Get started

Map Communities

Build Relationships

Close more deals

How it works

Find Your Targets

We work directly with your sales team to build a prioritized list of accounts and buyers that can drive growth. We analyze their online activity to build a profile of their interests, goals, and pain points.

Map Your Network

Next, we analyze your team’s combined LinkedIn network to find influential community members connected to your targets. We rank them by reach, engagement, and proximity to target buyers so that we know which to prioritize.

Co-create Content

We pitch the most strategically influential community members on content co-creation opportunities including interviews, podcasts, and more. They build their personal brand, you reach your target buyers.

Track engagement

We track engagement over time and deliver warm leads, along with recommended introduction paths, to your sales leaders. From there we iterate, optimize, and stay consistent so that your pipeline stays full.

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Is B2B Community Marketing Right for You?

Do you have a clearly defined ICP?

If you know who your customers are, we can tell you which community members are likely to lend the most influence over buying decisions.

Are your buyers active on LinkedIn?

LinkedIn is the nexus point for B2B community building. If your buyers use the platform to engage with peers, our programs will yield maximum impact.

Is your average deal size >$10K?

Every relationship is an investment. To see ROI from yours, you'll need to ensure this highly targeted account-based approach aligns with your buyers' behavior.

Get Started

Turn your professional network into a growth engine. Get started with a free community mapping session.

Schedule now

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